Lucyslist

Permission Power vs. the Super Bowl

During Super Bowl weekend, while so much hype is on a bunch of $3 million
30-second TV spots, let’s step back and look at how advertising works for
the rest of us.
The big daddies who buy those Super Bowl spots splash their names in front
of millions (billions?) of viewers, unconcerned with direct returns via
sales. Most advertisers […]

Many Merry Results

This week Lucyslist released our third Big Kitchen email, and results to date are very gratifying. See for yourself:
Total released: 2133
The opt-in list now numbers 865 after eight weeks. Customers are happy to subscribe and to refer friends.
Opened: 44%
These are unique opens — a reader is counted the first time […]

Lucyslist Debuts With Big Kitchen

We’re off!
Lucyslist officially debuts tomorrow with the release of our email service for The Big Kitchen, one of San Diego’s most popular cafes. To see the Big Kitchen’s Lucyslist messages, click here. To visit the Big Kitchen’s Lucyslist website, click here or the sidebar link.
Judy The Beauty is the Big Kitchen’s owner, and […]